Pet Nutrition Education, Consultations, Formulations
Serving pet owners, veterinary professionals, and the pet food industry
Pet Owners
Evidence-informed education and consultation on chronic disease nutrition for pet owners navigating complex dietary decision.
Veterinary Professionals
Veterinary referrals - Specialist therapeutic nutrition formulation for canine and feline patients with complex or chronic health condition.
Pet Food Industry
Commercial formulation services for pet food manufacturers, covering life stage nutrition and health condition-specific dietary development.
Our Services
Pet Nutrition Consultations
A professional 1-to-1 nutrition advisory session for pet owners seeking informed guidance on their pet's diet and feeding approach. Sessions are conducted virtually and are accessible to clients in Singapore and internationally.
Commercial consultancy is available for pet food companies. Wisetroop's commercial consultancy is focused exclusively on fresh pet food - gently cooked and raw. We work with pet food manufacturers and industry professionals on ingredient strategy, nutritional balancing in accordance with AAFCO or FEDIAF standards, and the formulation of life stage and condition-specific products. Please see Pet Food Formulation for more details.
Pet Food Formulation
Veterinary Referrals
A professional therapeutic nutrition service designed to complement veterinary-led case management. We accepts referrals for canine and feline patients requiring dietary intervention as part of an ongoing treatment plan. All cases are approached collaboratively, with the objective of supporting the clinical goals established by the referring veterinarian.
Commercial Formulation
Wisetroop's formulation consultancy is focused exclusively on fresh pet food, gently cooked and raw. We work with manufacturers on ingredient strategy, nutritional balancing in accordance with AAFCO, FEDIAF, or NRC standards, and the development of life stage and condition-specific product formulations.
Pet Nutrition Education
Webinars
Virtual nutrition education for busy pet owners, covering dietary principles, ingredient considerations, and supplementation strategies relevant to chronic disease management.
Workshops
Onsite, condition-specific workshops providing an in-depth exploration of disease-specific nutrition, supplementation strategies, and a dedicated segment on basic first aid and pain awareness.
Better Understanding Leads to Better Feeding Decisions
Explore our workshops, webinars, and consultation programmes, or get in touch to discuss how Wisetroop can support your practice or organisation.
Meet the Pet Nutritionist, Katherine Khoo
Nutrition is one of the most powerful tools in chronic disease management — yet clear, structured education for pet owners has remained largely inaccessible.
Nutrition is part of long-term disease management, yet clear, structured education is rarely available. Wisetroop was created to bridge this gap.
Katherine is a certified pet nutritionist with a foundation built on over 12 years of clinical experience as a human nutritionist. Trained in Small Animal Natural Nutrition through the College of Integrative Veterinary Therapies (Australia), she brings a rigorous, evidence-based approach to animal health, translating complex nutrition science into practical, actionable guidance for pet owners.
Her work focuses on chronic disease management in dogs and cats, including conditions such as kidney disease, osteoarthritis, allergies, and pancreatitis. Beyond individual consultations, Katherine formulates diets for commercial brands and conducts educational workshops for pet owners and professionals alike.
Through Wisetroop, she aims to raise the standard of pet nutrition education, making specialised knowledge accessible to every pet owner who needs it.
Latest Articles on Pet Nutrition
Chronic Kidney Disease
Pancreatitis
IBS and IBD
Allergy and Immunity
Heart Disease
Senior Nutrition
